1) A Call Centre is __
1. A Meeting Place for DSAs
2. a Training Centre for DSAs
3. A Meeting Place for customers
4. Data Centre
5. a back office set up where customer queries are answered
Ans- 5
2) The sequence of a sales process is __
1.Lead generation, Call, Presentation & Sale
2. Sale, Presentation, Lead generation & Call
3. Presentation, Lead generation, Sale & Call
4.Lead Generation, Call, Sale & Presentation
5.There is no sequence required
Ans- 1
3) 'Customization' means __
1.Tailor-made products for each customer
2. Customers selling goods
3. Tailor-made products for each staff
4. A selling process
5. None of these
Ans- 1
4)MARKET Segmentation means __
1.segmenting the salesmen
2.segmenting the employees
3.segmenting the customers as per their Heeds
4.segmenting the products
5.All of these
Ans-3
5).What is Telemarketing?
1. Marketing through Internet
2. Selling Telephones
3. Door to door Selling
4. Sending SMS
5. Marketing through Telephone calls
Ans- 5
6) The segmentation of Market based on the gender of the customer is comes under which type?
1. Socio-cultural Segmentation
2. Geographic Segmentation
3. Lifestyle-based Segmentation
4. Demographic Segmentation
5. Psychographic Segmentation
Ans- 4
7) Which of the following comes under FMCG?
1.Tobacco Products
2. Printers
3. Coin Vending Machines
4. Industrial Products
5. Computers and Laptops
Ans- 1
8. Which of the following is an element of an
organizations internal environment ?
1. competitors
2. employees
3. wholesalers
4. retailers
5. none of these
Ans- 2
9. A Target market is
1. entire country
2. entire city
3. entire globe
4. that which consists of customers who need the identified product
5. all of these
Ans- 4
10. A set of tools used in marketing is _____________
1. Direct marketing
2. Sales personal
3. Marketing mix
4. Market value
5. None of these
Ans- 3
1. A Meeting Place for DSAs
2. a Training Centre for DSAs
3. A Meeting Place for customers
4. Data Centre
5. a back office set up where customer queries are answered
Ans- 5
2) The sequence of a sales process is __
1.Lead generation, Call, Presentation & Sale
2. Sale, Presentation, Lead generation & Call
3. Presentation, Lead generation, Sale & Call
4.Lead Generation, Call, Sale & Presentation
5.There is no sequence required
Ans- 1
3) 'Customization' means __
1.Tailor-made products for each customer
2. Customers selling goods
3. Tailor-made products for each staff
4. A selling process
5. None of these
Ans- 1
4)MARKET Segmentation means __
1.segmenting the salesmen
2.segmenting the employees
3.segmenting the customers as per their Heeds
4.segmenting the products
5.All of these
Ans-3
5).What is Telemarketing?
1. Marketing through Internet
2. Selling Telephones
3. Door to door Selling
4. Sending SMS
5. Marketing through Telephone calls
Ans- 5
6) The segmentation of Market based on the gender of the customer is comes under which type?
1. Socio-cultural Segmentation
2. Geographic Segmentation
3. Lifestyle-based Segmentation
4. Demographic Segmentation
5. Psychographic Segmentation
Ans- 4
7) Which of the following comes under FMCG?
1.Tobacco Products
2. Printers
3. Coin Vending Machines
4. Industrial Products
5. Computers and Laptops
Ans- 1
8. Which of the following is an element of an
organizations internal environment ?
1. competitors
2. employees
3. wholesalers
4. retailers
5. none of these
Ans- 2
9. A Target market is
1. entire country
2. entire city
3. entire globe
4. that which consists of customers who need the identified product
5. all of these
Ans- 4
10. A set of tools used in marketing is _____________
1. Direct marketing
2. Sales personal
3. Marketing mix
4. Market value
5. None of these
Ans- 3
1) A Call Centre is __
1. A Meeting Place for DSAs
2. a Training Centre for DSAs
3. A Meeting Place for customers
4. Data Centre
5. a back office set up where customer queries are answered
Ans- 5
2) The sequence of a sales process is __
1.Lead generation, Call, Presentation & Sale
2. Sale, Presentation, Lead generation & Call
3. Presentation, Lead generation, Sale & Call
4.Lead Generation, Call, Sale & Presentation
5.There is no sequence required
Ans- 1
3) 'Customization' means __
1.Tailor-made products for each customer
2. Customers selling goods
3. Tailor-made products for each staff
4. A selling process
5. None of these
Ans- 1
4)MARKET Segmentation means __
1.segmenting the salesmen
2.segmenting the employees
3.segmenting the customers as per their Heeds
4.segmenting the products
5.All of these
Ans-3
5).What is Telemarketing?
1. Marketing through Internet
2. Selling Telephones
3. Door to door Selling
4. Sending SMS
5. Marketing through Telephone calls
Ans- 5
6) The segmentation of Market based on the gender of the customer is comes under which type?
1. Socio-cultural Segmentation
2. Geographic Segmentation
3. Lifestyle-based Segmentation
4. Demographic Segmentation
5. Psychographic Segmentation
Ans- 4
7) Which of the following comes under FMCG?
1.Tobacco Products
2. Printers
3. Coin Vending Machines
4. Industrial Products
5. Computers and Laptops
Ans- 1
8. Which of the following is an element of an
organizations internal environment ?
1. competitors
2. employees
3. wholesalers
4. retailers
5. none of these
Ans- 2
9. A Target market is
1. entire country
2. entire city
3. entire globe
4. that which consists of customers who need the identified product
5. all of these
Ans- 4
10. A set of tools used in marketing is _____________
1. Direct marketing
2. Sales personal
3. Marketing mix
4. Market value
5. None of these
Ans- 3
1. A Meeting Place for DSAs
2. a Training Centre for DSAs
3. A Meeting Place for customers
4. Data Centre
5. a back office set up where customer queries are answered
Ans- 5
2) The sequence of a sales process is __
1.Lead generation, Call, Presentation & Sale
2. Sale, Presentation, Lead generation & Call
3. Presentation, Lead generation, Sale & Call
4.Lead Generation, Call, Sale & Presentation
5.There is no sequence required
Ans- 1
3) 'Customization' means __
1.Tailor-made products for each customer
2. Customers selling goods
3. Tailor-made products for each staff
4. A selling process
5. None of these
Ans- 1
4)MARKET Segmentation means __
1.segmenting the salesmen
2.segmenting the employees
3.segmenting the customers as per their Heeds
4.segmenting the products
5.All of these
Ans-3
5).What is Telemarketing?
1. Marketing through Internet
2. Selling Telephones
3. Door to door Selling
4. Sending SMS
5. Marketing through Telephone calls
Ans- 5
6) The segmentation of Market based on the gender of the customer is comes under which type?
1. Socio-cultural Segmentation
2. Geographic Segmentation
3. Lifestyle-based Segmentation
4. Demographic Segmentation
5. Psychographic Segmentation
Ans- 4
7) Which of the following comes under FMCG?
1.Tobacco Products
2. Printers
3. Coin Vending Machines
4. Industrial Products
5. Computers and Laptops
Ans- 1
8. Which of the following is an element of an
organizations internal environment ?
1. competitors
2. employees
3. wholesalers
4. retailers
5. none of these
Ans- 2
9. A Target market is
1. entire country
2. entire city
3. entire globe
4. that which consists of customers who need the identified product
5. all of these
Ans- 4
10. A set of tools used in marketing is _____________
1. Direct marketing
2. Sales personal
3. Marketing mix
4. Market value
5. None of these
Ans- 3
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